About Us

About Virginia Smoke Free

Virginia Smoke Free Association

The Virginia Smoke Free Association is a trade association and advocacy group focused on tobacco harm reduction (THR) through the use of vapor products. The organization launched in July 2015 as a 501(c) 6 organization. We vetted lobbying firms and decided that Steve Baril with KVCF Solutions was the lobbying firm that best fit our needs. We started off building relationships and awareness with our Virginia legislators by educating them on what our industry is and what it is not.


We Defeated Two Bills and Had One Bill Withdrawn

In our first legislative session in 2016, we defeated two bills and had one bill withdrawn. One of these bills was an indoor air act bill and another was a tax bill that would have been detrimental to the vapor industry in Virginia. In addition to the legislative session, lobbyist Steve Baril, personally met with dozens of other General Assembly members to introduce and educate them on the vapor industry and its potential benefits of reducing the harmful effects of traditional tobacco products while also proving them educational collateral.


One Bill Was Stricken and One Bill Was Defeated

For our 2017 legislative session, there were two bills we opposed. The first was a tax bill that was stricken by the Senator that filed the bill, after meeting with our lobbyist. The other bill was an outdoor usage bill that we successfully defeated.


Garnered a Seat on the Tobacco Tax Study And Successful General Assembly Day

The 2018 legislative session was fairly quiet because the house had considerable unexpected changes. There were many freshmen delegates that were still learning the lay of the land, and it was a budget year. The VSFA had a successful General Assembly day. We divided into two groups and spoke with 13 legislators and eight legislative aides. Central to our message was the differentiation of vapor products from tobacco products, prevention of youth access, smoking cessation, and the concerns of small business owners. We successfully used our General Assembly days to heighten the legislature’s awareness of VSFA by meeting our members and presenting personal stories about helping people quit smoking. The VSFA garnered a seat at the tobacco tax study that is currently ongoing. Virginia is studying how to tax less harmful tobacco products. Our stance is it should be done along the harm minimization continuum. We feel that vapor products should fall into the same category as the patch and the gum and just pay normal state sales tax.

Virginia Smoke Free Video

VA Senator Marsden thanks the VSFA for keeping vapor products out of the hands of children


With 11 Vapor Related Bills

With 2018 being a fairly quiet year, we anticipated that this was the “quiet before the storm,” and we were right. 2019 has been our most challenging year yet with 11 vapor related bills. Several were mirror bills which got combined. We fought a hard fight against the two T-21 bills in Virginia. These bills came from the highest levels from both sides of the aisle. We spoke in both the House and Senate committees against these bills to no avail. There was a lineup of Big Tobacco and public health groups that spoke in favor of the bills. It was crystal clear at the committee hearings that the fix was in and that both bills were going to sail through. Our lobbyist had meetings with several of the bill sponsors to attempt to get a carve out for traditional vape shops as well as to attempt to get a grandfather clause but neither of the bill sponsors were willing to budge. We fought the good fight but we took our first defeat here in Virginia since we formed. The good news is that we defeated a 40% wholesale tax bill that would have decimated the industry in Virginia like it did in Pennsylvania. This was a huge win! We also garnered respect from many Senators and Delegates by supporting several school related bills to help keep vapor products off school grounds and out of the hands of minors. The VSFA was recognized from the Senate gallery. We were introduced to the Senate Floor by Senator David Marsden, Fairfax County. We are hoping this support will help us with the Tax Study in 2019

Learn More Here

Contact us to learn how you can help fight for the rights of Virginia residents
Close Panel